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OUR
MISSION
To nurture strategic partnerships that solidify the impact of inclusion and collaboration.
OUR
MISSION
To nurture strategic partnerships that solidify the impact of inclusion and collaboration.
OUR STORY
We laid the foundation of Influence Done Differently years ago when we first began studying media trends, culture shifts and new technology to shape marketing campaigns. We realized that brands not only needed to improve diversity in their marketing, but they needed someone in that demographic to have a seat at the table.

Out of this discovery we birthed two unique activations, the Intelligently Cool Panel Series and the Millennials Brunch to connect with culture shapers and learn what influences their brand loyalty. We knew we were onto something when our network started to expand with dope creatives in lifestyle, wellness, fashion, beauty, entrepreneurship and more.

By cultivating those experiences of value, we conducted primary research about multicultural creators to shape our agency. We put our spin on influencer marketing by focusing on technology that backs up our campaigns. Our software provides data on engagement and earned media value, so we can pair brands with influencers that offer the best return on their investment.

Influence Done Differently is the bridge between consumer insight and brand strategy. We know the power of authentic relationships, so we’re dedicated to creating a culture of collaboration.